Chatbot Home Values Are Showing Up at the Negotiating Table
Buyers and sellers are bringing AI-generated home values into negotiations β confident numbers missing comps, condition and concessions. How agents answer.
Real Estate Agents
Real’s RE/MAX Deal Clears a Key U.S. Antitrust Hurdle
The DOJ granted early termination of the HSR waiting period for Real’s proposed RE/MAX combination β one hurdle down, shareholder votes still ahead.
Sotheby’s Buys Majestic Realty in Major Resort-Market Deal
Sotheby’s International Realty acquired Majestic Realty Collective β eight affiliates from Vail to Lake Tahoe β as luxury brokerage consolidates.
Zillow Takes Its Pro Agent Membership Nationwide
Zillow’s Pro membership β consumer browsing signals, client collaboration and CRM integration β goes national after 20,000 agents tested the beta.
Keller Williams Buys Jason Mitchell Group’s Referral Machine
KW acquired Jason Mitchell Group β $5.9B in 2025 volume built on lender and portal referrals β adding a ‘teamerage’ engine to the largest agent network.
Drone Photography in Real Estate: What Actually Helps Listings Stand Out
Drone photography can help real estate listings stand out, but agents must understand FAA rules, safety and when aerial images add value.
AI in Real Estate Tech: What Is Actually Useful for Agents and Brokers
AI is entering real estate workflows fast. Which tools actually save agents and brokers time β and which are mostly hype.
AI Listing Descriptions and Fair Housing: Words Agents Should Avoid
AI-written listing descriptions can violate fair housing rules in seconds. The words and claims agents should avoid.
Open Houses After Buyer Agreement Changes: What Buyers and Agents Should Know
Visiting an open house does not require signing a buyer agreement. What the new rules actually say for buyers and agents.