Real Estate Marketing - RealtyWire

Market Datavs. 1 year ago

30-year mortgage6.55%▼ -0.20 pts15-year mortgage5.93%▲ +0.01 pts10-year Treasury4.55%▲ +0.08 ptsMortgage spread2.00 pts▼ -0.28 ptsMedian list price$430k▼ -2.5%List $/sqft$228▼ -2.1%Days on market53 +0 daysActive listings1.1M▲ +1.9%New listings463k▲ +2.4%Pending sales506k▲ +4.9%Housing starts1.43M▲ +3.5%Building permits1.37M▼ -2.3%New-home sales580k▼ -6.8%Existing-home sales4.09M▲ +2.8%Months of supply10.3▲ +0.6 moMortgage delinquency1.89%▲ +0.12 pts

as of Jul 2026

AI in Real Estate Tech: What Is Actually Useful for Agents and Brokers

July 16, 2026July 1, 2026

AI real estate tech concept with house model, laptop, CRM cards, and keys.

AI is entering real estate workflows fast. Which tools actually save agents and brokers time — and which are mostly hype.

AI Listing Descriptions and Fair Housing: Words Agents Should Avoid

July 20, 2026June 29, 2026

AI listing description compliance concept with laptop, house model, and blank checklist.

AI-written listing descriptions can violate fair housing rules in seconds. The words and claims agents should avoid.

Home Staging in 2026: What Still Matters to Buyers

July 16, 2026June 26, 2026

Modern staged living room prepared for professional real estate listing photos.

Home staging still matters in 2026, but sellers should focus on the rooms and presentation choices buyers notice most.

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